About us

Globally leading bicycle family

Pon.Bike Leading bicycle brands

Leading the way with more than 20 iconic bicycle brands

Our portfolio boasts more than 20 iconic premium bicycle brands, such as Caloi, Cannondale, Cervélo, FOCUS, Gazelle, Juliana, Kalkhoff, Santa Cruz, Schwinn, Union, Urban Arrow and Veloretti. We serve customers around the world, from the Netherlands to China, from Germany to Brazil, and from the US to Canada and the UK.

We’re proud to be leaders in the ongoing bicycle revolution, as the rise of electric bikes reshapes global mobility. Cycling is not only healthy for humans, but also for the planet – it combats urban congestion and remains one of the most sustainable modes of transportation. With an unparalleled array of products and models, Pon.Bike caters to every cyclist's tastes and needs. Our Bike Mobility Services division is constantly innovating with new offerings, from bike leasing with Lease a Bike and BusinessBike to the e-bike hubs provided by Movelo.

Did you know that:

  • We supplied over 2.8 million new bicycles worldwide in 2022?

  • More than 60% of these bicycles were electric?

  • There are more than ten Gazelle experience centers?

  • FietsNED offers round-the-clock assistance to over 500,000 customers facing roadside issues?

Picture of Pon at a Bike Fair in 1925

Part of Pon

Pon.Bike is part of the Pon company, a leading family multinational with an annual turnover of over €10 billion. Our 11,300 employees work in 32 countries across six continents, but our home base is the Netherlands. With numerous strong brands and 100 companies, we operate in five clusters: Pon.Bike, Luxury & Performance Cars NL & Asia, Luxury & Performance Cars North America, Automotive Wholesale and Automotive Retail.

Our mission is to keep people, cities, and industries moving in an efficient and sustainable way. As the biggest mobility group in the Netherlands, our bikes, cars and innovative mobility services support millions of people through bike leasing, shared scooters, mobility cards, shared cars and bike subscriptions.

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